Just before the Christmas break, Callaway Golf invited us in to their offices to take a sneak peak at their new clubs launching 2010. You’ll be able to start hitting these at your local golf store mid-February.
Do your employees know what business you are in?
Regardless of whether you run a golf course, a retail store, an apparel company or any other hard goods business, the business you are in is MARKETING!
The goal is to reach the consumer whether it’s through traditional media (TV, radio, print), online (website, [...]
Just got the following press release from adidas Golf Wear. I’d like to think that they got the idea from the Fairway Stevie equipment tests (let’s see them get hosed down in their rain gear) but either way this should be fun to follow.
adidas Golf Wear In The World – Update #1
Testing Of adidas [...]
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